Cord-Cutting—What Does it Mean for Cable and Satellite Providers

Watch our on-demand webinar on how the buying behavior of cable and satellite consumers is creating new opportunities for marketing, media performance, and telesales to optimize and grow market share.

Key takeaways will include:

  • Leading cable & satellite products consumers are buying from mobile and digital ads
  • Buying habits of millennials and key features consumers are requesting as part of the purchase process
  • Opportunities for marketers to activate mobile and digital channels
  • The role of phone calls and the physical store in the consumer path to purchase and what that means for the future

SPEAKERS:

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John Busby
SVP, Marchex Institute,
Marchex

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Sabrina Gravlee
Analytics Manager, Marchex Institute,
Marchex

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Watch the On-Demand Webinar

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